Customer Point of View (CPOV)
On-Time Delivery Measured the Right Way
What is Customer Point of View (CPOV)?
A NEW STANDARD FOR ON-TIME DELIVERY
While other carriers will still count a shipment as “on time” for a variety of exceptions such as weather or traffic, the team at Roadrunner has removed those variables. CPOV gives you an accurate measure of what percent of your freight is delivered on time based only on factors that truly matter to you. We hold ourselves to a higher standard with our CPOV metric.
Late is late. And on-time is on-time.



Why Does On-Time Delivery Matter?
In the fast-moving world of LTL shipping, on-time delivery isn’t just a goal—it’s a necessity. Late shipments create delays, disrupt supply chains, and add costs. Ensuring smooth supply chain operations helps businesses stay on track, preventing costly delays and disruptions. Reliable deliveries also strengthen business relationships, building trust and consistency with partners and customers.

Reliability Starts With the Right Strategy
Roadrunner improves on-time delivery performance through real-time tracking, route optimization, and data-driven decision-making. Real-time tracking keeps customers informed and helps logistics teams stay on schedule. Optimized routes reduce delays from traffic and construction, ensuring efficient deliveries. By analyzing data, Roadrunner can predict potential disruptions and make proactive adjustments. These strategies work together to keep shipments moving on time and improve overall reliability.
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